7 Factors that Influence UX + Introduction to Usability | CPE123 Week 6

7 Factors that Influence User Experience

(from : https://www.livingonline.com.au/blog/website-ux-audits-8-proven-steps-to-improve-your-customers-journey/)

What are the 7 factors that influence user experience?

    1. USEFUL - Deliver non-practical benefits such as fun or aesthetic appeal.

                       - If the product has no purpose, it's likely to be incomplete to attending the market.

    2. USABLE - Enabling users to achieve their end objective with the product effectively and efficiently.

                       - The poor usability is often associated with the very first product generation.

*** Utility + Usability = USEFULNESS

    3. FINDABLE - Must be easy to find product and their content. 

    4. CREDIBLE - Ability to make users trust the product that you provided.

                          - If users think the creator is a lying clown with bad intentions, it means nearly impossible to deliver UX. 

    5. DESIRABLE - Conveyed in design through branding, image, identity, aesthetics, and emotional design.

    6. ACCESSIBLE - Providing an experience that can be accessed by users with a full range of abilities or disabled hearing, vision, motion, or learning impaired.

    7. VALUABLE - Must deliver value.

                           - Must have the key that influences making purchase decisions.

5 Characteristics of Usable Product

(from : https://medium.com/adalab/the-importance-of-usability-10e9871a16d8)

What are the 5 characteristics of a usable product?

    1. EFFECTIVENESS - Whether users can complete their goals with high accuracy degree.

                                    - Comes from support provided to users when using the product.
                                    - Language in the products must be clear and simple.

    2. EFFICIENCY - How fast the users get the job done.

                             - Number of steps must be as less as possible and clearly labeled navigation buttons.

    3. ENGAGEMENT - The user finds the product pleasant and gratifying to use. 

                                  - looking nice, looking right, proper layouts, readable typography, navigation.

    4. ERROR TOLERANCE - Must minimize errors, easily recover from errors, and get back what they are doing.

                                           - Restricting opportunities to do wrong things and don't use jargon unless necessary.

                                           - Have 'redo' to reset what they have done.

                                           - Offer advice to get back on the right path when doing unexpected things. 

    5. EASE OF LEARNING - Learn their way around the product easily to extent that comes as second nature when using.

*** MENTAL MODEL - simply representation of something in the real world and how it is done from the user's perspective.

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